How to Build in Value for a Successful Business Team    

Vince Lombardi

by Rand Manasse

“The achievements of an organization are the results of the combined effort of each individual.”

Vince Lombardi


The NFL season is underway.


When a new season begins every team in the league feels they have a chance to win the Super Bowl. The coaches and players have been working throughout the offseason to make sure they are prepared to win when the regular season arrives.


Yet each year it seems the same few teams perform well while a few other teams fail to perform even when they appear to have talent laden rosters.


When we think of perennial successful teams we think of the New England Patriots, Pittsburgh Steelers, Green Bay Packers and a few others.


Why do select teams always seem to succeed even with roster turnover and changing fortunes in the fast paced game of professional football?


The reason is that these teams have management that looks for the right players and the right personnel to be part of the team. Everyone on each of the successful teams is focused on the success of the team as the first priority.


Successful Businesses Focus on the Right People


In his book Good To Great Jim Collins described how great companies formed their teams. In the book Jim used the analogy of a bus and how each business had to get their bus moving.


There is a three-part process each of the successful companies focused on when looking at change in their business or when looking at getting their bus moving.


First, successful companies need to analyze their company. The goal of the analysis is to figure out if the right people are on the bus. The company is about to go through a change and move from good to great. The right people need to be on the bus for this change to occur.


If your organization is in need of change there is something you can do. Look at the people on the bus. Determine if they are prepared for the difficult road ahead. Find the people that want to be part of a winning team no matter where the bus is heading.


In the ever-changing business world you need to have good people. You do not want to have people focused solely on the destination because destinations change. These people will need to leave the bus.


Second, you need to analyze if the right people are in the right seats. This adjustment allows your team to react in the best way to changes in the market that determine how your business will evolve.


Change is a difficult time for any company, but it’s also an exciting time.


By making adjustments you are preparing yourself for future greatness. You’re making sure the right people are on the bus, the wrong people are off the bus and the right people are in the right seats.


Third, you need to fill the empty seats on the bus.  You now have a clear picture of what roles need to be filled and what type of team players should fill those roles.


It is at this point in the process when things really start happening and those that remain at the company can see that the company is setting itself up for success.


Finally, the next step in the process is to begin moving forward. Now is when the work begins.


When analyzing your company you will meet with your staff. You’ll be looking for indications of how each person will handle the upcoming work. The destination is unknown at this point. That is difficult for many people and it’s why you made the change to have the right people on the bus and in the right seats.


Now the bus is full of a team that is focused on succeeding. They don’t need to be motivated because they are already focused on doing whatever it takes for the good of the company.


Successful For the Long-Term


Vince Lombardi’s football team, the Green Bay Packers, was the most successful team in the history of the NFL. From the late 1950s through the 1960s they won numerous championships including the first two Super Bowls.


Every year it seemed the Packers were the class of the NFL. Players would come and players would go. The key to success over the long-term was that Vince Lombardi knew how to get the right people on his bus and the right people off the bus. He also knew how to put people in the right seat.


The players on the Packers were focused on team success. They knew that if the team succeeded that each of the players would be a success as well.


Your company can be built to operate in the same fashion.


The time is now to begin the process. It won’t be easy. You’ll need to analyze and evaluate your organization. You’ll need to make adjustments. From there the hard work begins as you move forward.


It’s an exciting time for your company. Change is coming and you can be the leader.


As always, please leave me a comment and let me know what you think. If you need help in building value into your business, please contact me at 914.741.5200 or


To your success!




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